Hi-Tech

Facebook now has over 2 billion monthly users

Facebook now has over 2 billion monthly users

Facebook announced it has made past the 2 billion user mark, a first for any social media platform so far.

Facebook has been deleting 288,000 posts a month as part of its effort to crack down on hate speech, the company announced in a blog post Tuesday.

Naomi Gleit, a vice president at the internet giant, credited millions of small communities at Facebook for helping drive growth.

More than a quarter of the world's population, including almost two thirds of New Zealanders, now use Facebook every month, the social network says.

Facebook reached 1 billion users in September 2012 which Zuckerberg describes as "the single milestone that I am most proud of for the company, much more than any business metric or anything like that".

The social network has also shifted its previous stance of supposedly "connecting the world" into a much softer toned mission, which is to "Give people the power to build community and bring the world closer together".




For Q1-2017, total monthly users grew 17% year-over-year to 1.94 billion people, from the same period a year earlier. The average user belongs to 30 groups, and while more than one billion are members of groups, just 100 million are in "meaningful groups", or groups where they have a sense of objective. Then, on August 27, 2015, he said 1 billion people had visited the site in just one day.

At 2 billion users, here's a look back at Facebook's user growth - and why Facebook's user base looks poised for even more growth.

The firm has expanded to own WhatsApp, Instagram, Oculus and has developed its own products like Facebook Messenger - all of which may have played a major role in the new milestone. Called Good Adds Up, you can check out your custom video either in your News Feed or by visiting facebook.com/goodaddsup.

It's a lofty goal, and Facebook is still a company that must make money, which it does largely through advertising dollars. At the same time, more adults are using Facebook than ever.

Last week, Facebook changed its mission to focus on building communities (largely through Facebook groups) rather than only connecting individuals to each other.

Mark Zuckerberg thanked all the users and communities for making this possible. Also, 800 million of the users engage on the social networking platform everyday.


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