Hi-Tech

Bye Bye To The B- IHOP Is Back

Bye Bye To The B- IHOP Is Back

Instead, IHOP is officially back to pancakes after a brief name change.

And on Monday, IHOb reverted once more to its original name of IHOP.

While the change got plenty of hype online, and resulted in brick-and-mortar locations swapping out their signage in favor of the new brand name for the ubiquitous diner chain, it was not meant to last long.

It's to celebrate the restaurant chain's 60th birthday.

In June, IHOP changed its name to IHOb to promote its burger line.




Less than a month ago, IHOP revealed the flip flop to IHOb and instantly lit up social media. "We'd never turn our back on pancakes (except for that time we faked it to promote our new burgers)".

Hollis Johnson/Business InsiderIHOP will continue to sell both pancakes and burgers. The stunt was a marketing campaign to let people know the restaurant served more than just breakfast.

The change drew massive backlash on social media with some calling the move an "epic failure".

Despite their relief to learn the name wasn't changing forever, some burger lovers asked that burning question we were all thinking.


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