WhatsApp offers tips to spot fake news after India murders

WhatsApp offers tips to spot fake news after India murders

Beatings and deaths triggered by false incendiary messages in India, WhatsApp's biggest market with more than 200 million users, caused a public-relations nightmare, sparking calls from authorities for immediate action.

Whatsapp New Salvo Against Fake News!

The company has reportedly given an advertisement in Times of India publication in Pune edition.

Last week, we had reported that Whatsapp is offering upto $50,000 grant to social scientists inorder to discover ways to stop the madness of fake news.

The messaging service, owned by Facebook, took out full-page ads in leading English and Hindi newspapers on Tuesday, giving readers 10 tips to spot messages that might be fake. "We will build on these efforts", outlines the news advertisement.

This is Whatsapp's third major attempt to curb spread of fake news via their platform.

But the news agency reports that Facebook also intends to publish similar ads in regional dailies across India over the course of this week.

In response to the news, Whatsapp announced that it will pay researchers for studying various aspects of misinformation, which includes election-related issues and viral content that was being spread through the platform. As far as remedial steps by the company and government are concerned, both are trying to pass the buck. Much like the "Pizzagate" incident in 2016, Indian residents reacted violently to claims that people in their area were abducting children or harvesting organs. The company will highlight messages to help users understand that it has not been originally typed out. The app has lately come under fire for propagation and proliferation of fake news. There's no simple technology fix to the problem though, but for now, WhatsApp is planning to research the problem to see what solutions are possible. "This will help reduce the spread of unwanted messages into important group conversations - as well as the forwarding of hoaxes and other content", said the company.