Culture&Arts

Ronaldo set to lose £1bn in sponsorship deal over assault claims

Ronaldo set to lose £1bn in sponsorship deal over assault claims

The player has firmly denied the accusation.

While they have changed the banner image on the EA Sports FIFA Twitter account to one focussing on the review scores the latest entry of the game has received, EA claim that this is purely about marketing and not related.

'We are closely monitoring the situation, as we expect cover athletes and ambassadors to conduct themselves in a manner that is consistent with EA's values'.

Italian champions Juventus on Thursday said rape allegations against Cristiano Ronaldo do not change their opinion of their superstar player, but U.S. sportswear giant Nike said it was "deeply concerned".

Meanwhile, Juventus sent a statement of support on Thursday and called him a "great champion".

Nike has worked with Ronaldo since 2003 and in 2016 announced a lifetime deal with him worth which could be worth as much as $1 billion, according to Forbes magazine.

This means the former Real Madrid superstar will miss the UEFA Nations League match vs Poland on the 11th of October and also a friendly vs Scotland.

The 33-year-old is facing allegations that he raped a model in Las Vegas then paid her £287,000 to keep quiet.




"The events allegedly dating back to nearly 10 years ago do not change this opinion, which is shared by anyone who has come into contact with this great champion", Juventus said.

Her lawyers are now seeking to declare the non-disclosure agreement void.

Cristiano Ronaldo has "broad shoulders" and is "ready to return" for Juventus' Serie A clash with Udinese on Saturday, coach Massimiliano Allegri has said. The incident took place at a Las Vegas hotel in 2009, and the two reached a settlement at the time.

Kathryn Mayorga, a teacher from Nevada, came forward in German magazine Der Spiegel on Tuesday with an allegation against the Portugal global.

"Rape is an abominable crime that goes against everything that I am and believe in", said Ronaldo on his Twitter feed @Cristiano, which has almost 75 million followers.

"My clear conscious will thereby allow me to await with tranquillity the results of any and all investigations". Mayorga reported the alleged attack to police in 2009 but didn't name Ronaldo at the time.

Ronaldo has categorically denied the allegations, calling them "fake news" and posting a tweet on Wednesday in which he said rape was "an abominable crime that goes against everything that I am and believe in".