Markets

Walmart is doing Black Friday the earliest in its history

Walmart is doing Black Friday the earliest in its history

"It is the biggest shopping and the best shopping day of the year", said Walmart's chief merchandising officer Steve Bratspies during a phone call with reporters.

Here's what will be on sale, according to Walmart's Black Friday ad scan.

Online department store Takealot, which is notorious for bulking under the heavy weight of traffic on Black Friday every year, says it's beefing up its servers so shoppers don't miss out on the thousands of deals it has with discounts of up to 60%.

Walmart released its Black Friday advertisement, featuring deals on televisions, laptops, surveillance cameras, cookware and clothing. For consumers who prefer in-store shopping, stores will be open at 5 p.m. on Thanksgiving until 1 a.m. on Friday, Nov. 23.

Don't look now, but Black Friday's already begun.




Other items will include Apple's (AAPL) iPhone 6 on Straight Talk or Total Wireless for $99, the iPad 6th Generation for $249, a discount of $80, and the Google (GOOGL) Home Hub for $99, a $50 savings. "I wouldn't expect this year to be any different".

In the Black Friday party event Walmart will be giving away four million cups of complimentary coffee courtesy of Keurig and almost two million free Christmas cookies from the Walmart Bakery, to help get shoppers into the holiday spirit.

Black Friday - the day after the US Thanksgiving holiday - traditionally marks the start of the holiday shopping season.

The retailer has also introduced 18 Black Friday deals that are available starting today online.


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