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Apple Just Trolled Amazon And Google And It's Brilliant

Apple Just Trolled Amazon And Google And It's Brilliant

More than 180,000 tech industry executives, analysts and investors are set to descend on Las Vegas, Nevada, from January 8-11, for CES, the world's largest consumer technology trade show. It also included the URL to Apple's privacy website. LG will get us started on Monday morning at 8 AM PT / 11 AM ET with its live streamed press conference at Mandalay Bay in Las Vegas, where the company is expected to show off a wide variety of smart devices, including TVs. It then links to apple.com/privacy, safe in the knowledge that in the history of humankind, nobody has ever voluntarily read a privacy page to check everything is above board.

Let's face it. Data aggregated by smartphones, desktop computers, smartwatches, virtual assistants and other inanimate objects connected through IP addresses to the internet can provide a detailed profile of likes, dislikes, and habits such as where someone bought their last coffee or the time it took to run a mile.

"If you value your privacy, buy an iProduct": that's the message Apple is trying to send with their giant ad in Las Vegas, which was bought to woo this week's army of CES visitors from Android and other competing products.




"What happens on your iPhone, stays on your iPhone", says a billboard facing the Las Vegas Convention Center.

Digital ads are common. For the second year in a row, Google will be unavoidable at CES even though it probably isn't launching any new products of its own.


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